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Why Marketers Can't Rely ONLY on Marketing Automation

Hubspot

To a whole lot of marketers out there, marketing automation is like a wonder drug. "A A tool that I can just set and forget, moving my contacts swiftly through the sales cycle with no additional work required? Marketing strategy solved!".

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Don’t Run A Railroad: Why Publishers Need to Think Like Marketers

Hubspot

Editorial also provides critical insights to your audiences' buyer journey and can guide your marketing team to map content against each stage of the sales cycle. Marketing needs to work less on media kits and more on converting anonymous visitors to contacts in your database.

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Content Recycling—Why You Should Be Doing It

Navigate the Channel

Consistent quality content leads to audience retention, increased brand awareness and conversions, generation of industry authority and thought leadership, higher SERP rankings and loyal brand advocacy, HubSpot reports. consider this thorough guide from HubSpot or call us to start a conversation. FAQs What is content marketing?

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

This is driving a whole new marketing approach that leverages the power of the web to connect buyers and sellers – at all stages of a sales cycle. And if you did, what would you do next?&#