Salesforce Marketing Cloud
FEBRUARY 19, 2024
It includes detailed methods for engaging with customers, such as how to approach cold calls , effective emailing techniques , and tips for successful face-to-face meetings. Customer personas Here, you’ll find detailed descriptions of your ideal customers or buyer personas and insights into their buying habits.
Bluetext
MAY 8, 2023
SLA (Service Level Agreement) A contract (sometimes it’s internal, and sometimes you have a set expectation that you’ve discussed with your customer) outlining the level of service they can expect. MOFU (Middle of the Funnel) The stage of the customer journey where a potential customer is considering your product or service.
The ROI Guy
APRIL 21, 2010
In this research, we examine the monthly activity and usage reports of at least 15 Alinean customers to determine the tangible value these programs were delivering. Reduce discounting and increase deal size for direct sales by 20% or more by migrating sales from features, function and price selling to business value selling.
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