Sword and the Script | B2B

DECEMBER 26, 2023

Smart SaaS has renewed focus on customer marketing “As we are currently in an extended macroeconomic downtown, companies will need to continue to focus more on the customer to ensure long-term retention to help bear the weight of new sales slowing down. Without it, customers and partners will lose loyalty to your brand.

Marketing AI 129

Marketing AI Paid Content Work Management Marketing Management 129

Hubspot

OCTOBER 17, 2014

You’ve already mastered this SlideShare storytelling thing -- why not make that story work harder for you? Usually, people will publish a story with a set number of steps or tips. 5) Notify interested customers and leads via email. Of course, to measure all of this, you need closed-loop marketing software.

Lead Scoring 28

Lead Scoring Lead Ranking Generation Leads 28

Hubspot

MARCH 18, 2018

After all, CB Insights designs technology for people in the VC space, so it’s tasked with creating content that will appeal to a broad audience: customers, prospective customers, tech enthusiasts, and investors. Sophia Bernazzani , Editor, HubSpot Customer Success Blog. Takeaway for Marketers: Educate Your Buyers.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

accelerate agency

FEBRUARY 26, 2023

SaaS marketing is different from traditional marketing, because you’re selling digital products to fellow businesses. SaaS marketing experts know the right strategies for this type of marketing, including nurturing long-term relationships with your customers so that they become paid users and continue to subscribe.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

SaaS marketing is different from traditional marketing, because you’re selling digital products to fellow businesses. SaaS marketing experts know the right strategies for this type of marketing, including nurturing long-term relationships with your customers so that they become paid users and continue to subscribe.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

SaaS marketing is different from traditional marketing, because you’re selling digital products to fellow businesses. SaaS marketing experts know the right strategies for this type of marketing, including nurturing long-term relationships with your customers so that they become paid users and continue to subscribe.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

SnapApp

DECEMBER 22, 2016

million blog posts are published every single day. And, 70% of B2B marketers plan to create more content in 2017 compared to 2016. To help make it less overwhelming, our team scoured the web to identify the top content marketing blogs (by category) you should be reading in 2017. Duct Tape Marketing. Shameless self plug!

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48