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How to Define & Measure Social KPIs – Part 4

Valasys

94% of the B2B marketers on social media use LinkedIn to publish content & 91% of executives rate LinkedIn as their first choice for professionally relevant content. Leads Generated : It is the number of prospective customers that are acquired via LinkedIn advertising campaigns. LinkedIn KPIs. Source: Statista ).

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How B2B marketers can strategize LinkedIn Advertisement in 2019

Valasys

The latest changes in the LinkedIn algorithm have impacted the “best time” for the posts to be published on the platform, frequency of the posts, as well as the best practices for optimizing the Content Marketing Score (which now needs to assimilate video marketing capabilities).

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How Content Strategies optimize the number of followers on LinkedIn

Valasys

LinkedIn happens to be the world’s largest social website for professionals to network & is used by approximately 600 million active users who use the platform for networking, publishing & sharing pieces of content & for active learning. Optimizing the total Number of Followers on LinkedIn.

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How Display Advertising Benefits B2B Businesses

Valasys

In this online form of advertising the promotional messages of a company appear on the third-party websites or the search engine result pages, such as publishers or social networks. Publishers on the platform are of higher quality. However, the downside to the platform is that they have fewer publishers as compared to Google.

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