CPA, CTR, Marketing Mix and ROAS

[Year in Review] Outbrain’s Best Success Stories of 2021

Outbrain

FEBRUARY 8, 2022

The combination of a creative campaign with world-famous personalities, like Roger Federer and Mike Horn, and the power of Outbrain’s Native Awareness+ suite enabled Switzerland’s national marketing and sales arm to achieve 75% campaign viewability and a CTR 2.3-times times the campaign benchmark. Royal Canin. Is your brand next?

CPA

CPA Cost per Acquisition Best Practices ROAS

Why ABM Is Your Small Team's Secret Weapon

Hubspot

JULY 15, 2020

Define your marketing mix and invest in the channels most likely to reach and engage your audience with the right messaging. When you ask marketers what being 'account-based' means, some jump to in-person events, direct mail, special sporting events, or dinners with high-value prospects — you name it. The resounding answer?

Demand Generation

Demand Generation Account Based Marketing Ideal Customer Profiles ABM

B2B Marketing Zone

[Year in Review] Outbrain’s Best Success Stories of 2021

Why ABM Is Your Small Team's Secret Weapon

Webinars

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