Only B2B

FEBRUARY 6, 2018

CRM: Customer Relationship Management. CRM is used as a term to define all the techniques and strategies that businesses use to manage their customer relationship. This terminology is also used to for the software that is used by the businesses to manage the customer relationship and drive sales growth. PPC: Pay-per-Click.

Cost per Acquisition 87

Cost per Acquisition Top of Funnel Marketing Automation Services Demand Generation Agencies 87

ClickDimensions

MARCH 8, 2023

The Top 35 Digital Marketing Acronyms ABM (account-based marketing)- Growth strategy in which marketing and sales collaborate to create personalized buying experiences for a mutually identified high-value account, basing the marketing message on specific needs of the account. CPA can be competitive which in turn leads to high costs.

Marketing Analytics Tools 98

Marketing Analytics Tools Paid Content Lead Ranking Cost per Acquisition 98

Martech

FEBRUARY 24, 2022

The market is continually developing, and many vendors are investing heavily in AI and machine learning to expand the range of marketing and sales use cases for their solutions. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. CallRail’s platform (via Callrail). CallSource.

Marketing Attribution 97

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 97