Directive Agency

APRIL 21, 2023

In fact, 86% of software buyers use peer review sites when buying software. They told us to expect 150-250 clicks/per month, but we got 35 clicks/per month and one bad lead/per month. Recall how 86% of software buyers use peer review sites to research and evaluate solutions? Still have more questions?

Peer-to-peer 59

Peer-to-peer Work Management Marketing Management Cost Per Click 59

NetLine

OCTOBER 10, 2019

Only 2.35% of visitors coming to your landing page actually become leads. . To say that another way, roughly 97% of all lead gen budget spend is wasted. Considering how vital new leads are to B2B organizations, this is something that should be addressed immediately. That’s right. Breathe easy, B2B explorer. For example: .

Lead Gen 45

Lead Gen Vendors Lead Ranking Sales Qualified Leads 45

Metadata

JANUARY 8, 2024

Liam outlined these backburner metrics in his DEMAND session as follows: Cost metrics: Metrics that measure the cost per something —think cost per lead (CPL) and cost per acquisition. Unfortunately, the metrics you’ve relied on in the past probably aren’t enough to show that anymore.

Cost per Lead 52

Cost per Lead Demand Ideal Customer Profiles Marketing Analytics Tools 52

Single Grain

NOVEMBER 17, 2020

But, generally speaking, I only recommend them to customers with an average customer lifetime value (CLV) of $15,000 or higher, and who can invest at least $5,000 upfront for a test campaign. That is, if you use it right. Let’s be clear: LinkedIn Ads is an expensive platform. The “Big 3” Types of LinkedIn Ads for Enterprise SaaS.

Enterprise Management 98

Enterprise Management Cost per Lead Paid Search Agency Paid Content 98