Unbounce

JUNE 1, 2021

For example, data shows that retargeting ads can yield a 10x increase in click-through rates (CTR) since users are already familiar with the brand or product. Sign up for your webinar. They retargeted 20 audience segments who demonstrated intent to purchase using Google Display Ads based on location, language, and on-site behavior.

Cost per Acquisition 138

Cost per Acquisition Paid Search Agency Ads Examples 138

Hubspot

SEPTEMBER 21, 2016

Category pages (Mid-funnel): These users have demonstrated interest in a specific product type; re-engage them with a general ad for that product category (i.e., For instance, a call-to-action on an ad might be susceptible to a higher clickthrough rate (CTR) when it's red as opposed to blue. Interested in learning more?

Lead Ranking 28

Lead Ranking Top of Funnel Lead Scoring Tips 28

Anteriad

APRIL 25, 2023

Click-through rate Also known as CTR, click-through rate measures the number of clicks that visitors to your site make as they travel from one part of your website to the next compared to the number of page landings, emails, and other marketing efforts. Particularly in B2C marketing, the rise of VR presents a new opportunity to reach buyers.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Click-through rate Also known as CTR, click-through rate measures the number of clicks that visitors to your site make as they travel from one part of your website to the next compared to the number of page landings, emails, and other marketing efforts. Particularly in B2C marketing, the rise of VR presents a new opportunity to reach buyers.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84