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How To Optimize Your Landing Page For Better PPC

Unbounce

As you may have heard, Pay-Per-Click (PPC) is a competitive game. PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. Pssssst … Do you have a specific PPC-related question?

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

CMS: Content Management System. At HubSpot, we think COS (Content Optimization System) is better than CMS. CoCA: Cost of Customer Acquisition (See CAC). COS: Content Optimization System. Take a CMS (Content Management System), and optimize it to deliver customers the most personalized web experience possible.

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Complete Guide to B2B Marketing

Directive Agency

It’s often neglected and over-thought, in fact, here at Directive we had completely overthought this role. This role is critical in that it allows you to not only increase revenue, but also manage your cost per acquisition in a way that keeps more cash on hand. Social: Twitter, LinkedIn, FB. Evangelize Brand.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliates commonly use organic search rank and PPC marketing. Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. Backlink A link from one website to another.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliates commonly use organic search rank and PPC marketing. Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. Backlink A link from one website to another.