article thumbnail

The 10 most fascinating people in B2B marketing in 2019

Biznology

Catch her informative keynotes at B2B marketing conferences here and abroad. On the content side, Sean hosts the B2B Revealed podcast, where I was a recent guest. Chris founded NetFactor , the first service to automate B2B visitor IP address identification, in 2003. Best interview I’ve ever had.

netFactor 197
article thumbnail

5 Essential Functions for Every B2B Website

Biznology

So make sure your site is filled with useful, non-salesy information about your category and the problems your customers are looking to solve. If the offer is of sufficient interest, a small but steady percentage of visitors to your site will fill out the form and leave behind their contact information. E-commerce.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

But again, this information is tied to a company visit; not a user visit. Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation. I like the search engine and search phrase features. DemandBase has a similar structure.

article thumbnail

Best Lead Providers & Lead Generation Tools

PureB2B

Mint UK's database comprises of UK-based businesses and has comprehensive information on company financials, credit scores, map data, news stories published, M&A data and rumors, and technographic data. NetFactor VisitorTrack. Price : Quote based GDPR-ready ?: Price: Quote-based GDPR-ready?: Price: Starts at $49/mo GDPR-ready?:

article thumbnail

The 7 B2B website essentials: What customers want

Martech

Specifically: Content relevant to their immediate need. Competitive information. 3: Educational content Fill your site with useful, non-salesy information about your category and the problems your customers are looking to solve. Make it easy for the content to be found. Evidence of experience in their industry.

article thumbnail

B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. But I’m thinking about firms like Business.com, TechTarget, Buyerzone, and a ton of others who syndicate content, host catalogs, attract eyeballs, and offer to “sell” these leads.

article thumbnail

Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

How about the more casual visitors who are interested in reading about your offering or company but perhaps not warmed up enough to fill in any information. I am the CEO of netFactor. Do you have to let these slip through? Not any more. VisitorTrack is one of our products, as you've referenced above.