Albacross

NOVEMBER 4, 2021

And 62% of B2B buyers can make their purchase selection solely based on digital content. Intent data helps to tackle these 3 problems all at once – from the acquisition of first-time customers to retention of existing customers, and further to obtain cross-sell and upsell opportunities. Source: Forrester , 2021).

Intent Data 52

Intent Data Ideal Customer Profiles Intent Buyer's Journey 52

NetLine

AUGUST 2, 2023

B2B lead generation is the process of identifying and capturing interest from potential customers in your product or service, with the ultimate goal of converting them into buyers. Quality leads are essential for sales success, as they have a higher likelihood of becoming customers and generating long-term value for your organization.

Lead Generation 52

Lead Generation Lead Ranking Sales Management Lead Scoring 52

Single Grain

JUNE 30, 2022

TABLE OF CONTENTS: ↓ What Is Programmatic Advertising? How to Implement Programmatic Advertising. Analyze customer testimonials to check the credibility of the agency. As a Google Premier Partner, Single Grain has years of experience running successful Google Ads campaigns across nearly every industry.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

Rollworks

JUNE 3, 2018

Sure, your new implementation might show a marginal 5-10% increase in ROI. It requires the customer to find you, engage with your content, and opt into your funnel. This weak structure is probably why Forrester found that, on average, only 0.75% of leads that companies generate actually result in sales. Only 0.75%?

Account Based Marketing 40

Account Based Marketing Work Management Top of Funnel Marketing AI 40