ViewPoint

JANUARY 26, 2012

Ruth Stevens is Founder of eMarketing Strategy , a consulting practice that assists companies in building their customer acquisition and retention strategies. Ruth is also author of Maximizing Lead Generation: The Complete Guide for B2B Marketers. Every business needs new customers.

B to B 120

B to B netFactor Media SEM 120

markempa

JUNE 7, 2005

Scobles Link Blog pointed me to this interesting article by Pheedos Bill Flitter, " A Sound Case to Include Blogs and RSS in Your Marketing Mix." " Flitter writes, "Ive listed below the more popular on-line lead generation techniques employed by marketers today.

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

markempa

JANUARY 19, 2006

I say, go ahead and freely explore new tactics for your marketing mix but above all, think. I say, go ahead and freely explore new tactics for your marketing mix but above all, think. FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext.

Lead Generation 120

Lead Generation Generation Lead Ranking Lead Scoring 120

markempa

MAY 23, 2005

« 2 New RSS Feeds for the B2B Lead Generation Blog | Main | Blogging & RSS Events » Tips for better webinars, webcasts and improved ROI Webinars have reached critical mass and most B2B marketers, it seems, have added them to their marketing mix. But lately, Ive watched some really bad webinars and webcasts.

Webcast 120

Webcast Lead Generation Webinar Metrics ROI 120

Webbiquity

AUGUST 18, 2012

eMarketer ). 70% of marketers plan to increase the number of different social platforms they use in 2012. Paid search leads average a 7% rate, while outbound marketing leads (e.g., direct mail, telemarketing) close at a 2% rate. Facebook marketing is a specialized skill. Marketing Charts ). User Experience.

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100