Chris Koch

JUNE 26, 2009

To get better, you should think of yourself as part of the emerging guild of B2B marketers in social media. You stand a better chance of learning more about how to accomplish your goals at work if you can engage with a community of people that face all the same challenges you face. Social Media Marketing Mavens.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Buzz Marketing for Technology

JULY 22, 2008

I think this is brilliant, and it got me thinking about how this model could be broadened to represent our social. fluency -- our ability to function socially in the modern complex world, to be of use socially to others in our communities. Category: Social Networking. Building a Community-Based Society.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Buzz Marketing for Technology

JULY 24, 2008

· Social Networking. · Intentional Communities. Guerilla News Network. The Salon Blog Community. The Environment. · · Diagnosis & Solutions. Working Smarter. · · Knowledge. · · Innovation. · · Entrepreneurship. Blogs & Technology. · · Blogging. ·

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Sword and the Script | B2B

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. I’m interested to see if another social platform will inherit Twitter’s status as a hub for journalists and a resource for breaking news. So far, no one social network seems up to the task.

Marketing AI 131

Marketing AI Paid Content Work Management Marketing Management 131

Online Marketing Institute

NOVEMBER 8, 2010

Dragon Search’s Social Networking Media ROI calculator. Application: Focused primarily on larger B2C companies, this calculator tries to calculate Social Media ROI by assigning values to benefits like clicks, word of mouth, PR, and market research. Format: Web application.

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Buzz Marketing for Technology

JULY 21, 2008

I heard this a lot, too, which is why Im such a fan of expertise-finders and other social networking applications, even though the first generation of such tools fall short. PKM: A Spec for Social Networking & Personal Content Management. Guerilla News Network. How to Save the World. The Only Life We Know.

Lead Ranking 100

Lead Ranking Budget Programs Aggregators Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

While we did not coin the term, what we use the term to mean has received considerable uptake in the KM community, and is starting to be used, at least in part and in pilots, in quite a few organization. Use these to identify network coordinators, the people to go to first on key subject matter areas for your organization. Gil Friend.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100