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Winning the B2B race from sales to profitability

Martech

Take the MarTech Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take our short survey so we can tell you the state of martech salaries and careers. Click here for survey The race to B2B profitability There are three legs in this race: 1. Therefore, it takes, on average, 18 months to amortize the CoA.

COA 101
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Why Hybrid Work Supports Mental Wellbeing for Employees

Salesforce Marketing Cloud

As Covid moves squarely into an endemic phase and people continue to quit their jobs in record numbers, the conversation around working from home persists. A 2021 Salesforce survey showed 72% of knowledge workers said they’ll make or maintain at least one major change to their work lives after the pandemic has ended. An anxiety crisis.