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B2B IRL: A Scalable Content Marketing Strategy to Drive Long-Lasting Results

Heinz Marketing

To meet the objectives of this project, Heinz Marketing and SnapApp co-created a generational study to better understand and identify the generational differences, as well as the impact of those differences, on the B2B sales process and buyer’s journey. . – Melissa Nazar, Director of Content Strategy, SnapApp. Influencer Outreach.

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Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Capture, archiving and monitoring solutions extend across the industry’s widest breadth of channels, including email, social media, mobile/text messaging, instant messaging/collaboration, websites and voice. Upon joining Smarsh, I was working to grow our channel partner program and mobility solutions and platforms. That’s just insane.

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Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Capture, archiving and monitoring solutions extend across the industry’s widest breadth of channels, including email, social media, mobile/text messaging, instant messaging/collaboration, websites and voice. Upon joining Smarsh, I was working to grow our channel partner program and mobility solutions and platforms. That’s just insane.

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Capture, archiving and monitoring solutions extend across the industry’s widest breadth of channels, including email, social media, mobile/text messaging, instant messaging/collaboration, websites and voice. Upon joining Smarsh, I was working to grow our channel partner program and mobility solutions and platforms. That’s just insane.

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Capture, archiving and monitoring solutions extend across the industry’s widest breadth of channels, including email, social media, mobile/text messaging, instant messaging/collaboration, websites and voice. Upon joining Smarsh, I was working to grow our channel partner program and mobility solutions and platforms. That’s just insane.

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Capture, archiving and monitoring solutions extend across the industry’s widest breadth of channels, including email, social media, mobile/text messaging, instant messaging/collaboration, websites and voice. Upon joining Smarsh, I was working to grow our channel partner program and mobility solutions and platforms. That’s just insane.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Focusing entirely on Facebook (or any other large social channel, for that matter) will only give you a small piece of the inbound marketing pie. For example, here's an inbound link to our co-founder Dharmesh's blog. Today, marketers want to measure the ROI on every tactic and channel they use. 36) Form. 77) Retweet.