Convince & Convert

JULY 8, 2010

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. The mere act of opting-in is an expression of interest in your products and services, so it stands to reason that relevant product or service promotions to this audience would stimulate sales. Email Won’t Die.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convert

MARCH 14, 2022

You can also analyze the AOV (average order value) to understand which referrals are working in your favor. Product recommendation conversions over time – If you use product recommendations on your product pages, use this report to unpack just how effectively those recommendations are turning into sales.

Conversion Rate 52

Conversion Rate Paid Content Conversion Top of Funnel 52

Convert

MARCH 14, 2022

You can also analyze the AOV (average order value) to understand which referrals are working in your favor. Product recommendation conversions over time – If you use product recommendations on your product pages, use this report to unpack just how effectively those recommendations are turning into sales.

Conversion Rate 52

Conversion Rate Paid Content Conversion Top of Funnel 52

Convert

OCTOBER 25, 2022

Every small investment you make in improving how easy it is for visitors to purchase is going to grow into high-value, sustainable returns. Does the copy clearly indicate who your product helps? Are you giving shoppers an easy way to navigate your site and products? Investing in CRO is a bit like building a retirement account.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59

Vidyard

JULY 9, 2020

Despite all their posting, launching, and running up the corporate card, few visitors become leads. It’s a promise you make to buyers and something that’s primarily communicated through word of mouth and discovered when people interact with your product. Keep it 90% product-free: Non-customers should still find it useful.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

Despite all their posting, launching, and running up the corporate card, few visitors become leads. It’s a promise you make to buyers and something that’s primarily communicated through word of mouth and discovered when people interact with your product. Keep it 90% product-free: Non-customers should still find it useful.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Convince & Convert

SEPTEMBER 21, 2010

There is More Than One SXSW As the conference continues to grow (interactive registrations up 40% over 2009, to more than 15,000 total), attendee segmentation follows apace. Bigger Isn’t Necessarily Better If registration climbs again, SXSW organizers will have a real dilemma.

Social Media 127

Social Media Media Paid Content Conference 127