The Death of the Third-Party Cookie: What Marketers Need to Know
Hubspot
FEBRUARY 24, 2020
What do marketers and Sesame Street monsters have in common? For years, we've been using them to track our website visitors , improve the user experience, and collect data that helps us target ads to the right audiences. In late 2019, Google Chrome made up more than 56% of the web browser market. They LOVE cookies.
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