Remove podcast
article thumbnail

Best of 2007: Articles and Blog Posts on SEM

WebMarketCentral

PPC Outsource or In-House? RIP, PPC by ClickZ Author Gary Stein argues that click fraud, the rise of alternative online media, and CPA models will cause pay-per-click (PPC) advertising models, "the bright star of the online advertising universe.to fade a bit."

SEM 20