CTR, Demographics and Segmentation

SMX Advanced Day 2 – Branded Keywords, More Audience Targeting, ETAs and Shopping

QuanticMind

JUNE 15, 2017

Segmentation is more challenging than ever due to multi-device usage – a cookie on desktop won’t carry over to mobile, for instance. Google Analytics forbids personally identifiable info, such as email addresses and phone numbers.

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Keywords Marketing Analytics Tools Paid Search Agency Brand Identity

B2B Marketing Zone

SMX Advanced Day 2 – Branded Keywords, More Audience Targeting, ETAs and Shopping

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