Inbox Insight

MAY 31, 2024

What are the biggest B2B lead generation trends? Before outsourcing your lead generation to a provider, it’s worth reviewing the industry from a trends perspective. Shared KPIs based on target account engagement, rather than generic lead volume, also unite sales and marketing around a common goal.

Lead Ranking 52

Lead Ranking Lead Generation Lead Scoring Trends 52

DealSignal

FEBRUARY 23, 2023

Did you know that, according to a study by HubSpot , 61% of B2B marketers rank lead generation as their number one challenge? With businesses constantly searching for new customers, it’s no wonder that B2B lead generation has become a top priority for marketers.

Lead Generation 98

Lead Generation Email Marketing Lead Scoring Lead Ranking 98

DealSignal

APRIL 10, 2024

Clicking on ads with keyword terms (intent topics) like “services,” “software,” “outsourcing,” “consulting,” “providers,” “companies,” and “reviews.” ” Downloads of resources such as case studies and eBooks, especially those that are not simply informational and may indicate purchase intent.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

DealSignal

NOVEMBER 1, 2022

Table of Contents What is B2B intent data? The Ultimate Checklist: Questions to Ask B2B Data Vendors What types of intent data are there? What is B2B intent data? The essence of B2B intent data is to proactively identify potential buyers searching online for similar products and services that your company is selling.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

DealSignal

MAY 3, 2021

Clicking on ads with keywords terms (intent topics) like “services,” “software,” “outsourcing,” “consulting,” “providers,” “companies,” and “reviews.” ” Downloads of resources such as case studies and eBooks, especially those that are not simply informational and may indicate purchase intent. Social media ads.

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

DealSignal

DECEMBER 28, 2021

These intent signals can be actions like number of page clicks, the time spent on a given web page, and more. Chances are, you are already collecting intent data. This is referred to as first-party intent data. There are, of course, limitations to first-party intent data. Demand gen tactics.

Demand Generation 52

Demand Generation Sales Management Lead Generation Lead Ranking 52

DealSignal

DECEMBER 27, 2021

Generated Leads : Email leads are generally leads whose contact information you’ve collected through a product demo request form, content asset download form, contact us form, and/or newsletter opt in form. Out of all the email marketing benchmarks, deliverability is one of the most critical figures.

Marketing Automation Services 101

Marketing Automation Services Email Marketing B2B Marketing Practices 101