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Are Chatbots the Next Big Thing in Lead Generation?

PureB2B

Which has recently led marketers to ask the next inevitable question, “Can chatbots get me leads?”. You see them commonly in apps like WeChat , where users can interact directly with the chatbot interface to do things like order food, buy movie tickets, or hail a taxi. How Chatbots Can Help With Lead Generation. Search Chatbots.

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Chatbots the Next Big Thing in Lead Generation

PureB2B

Which has recently led marketers to ask the next inevitable question, “Can chatbots get me leads?”. You see them commonly in apps like WeChat , where users can interact directly with the chatbot interface to do things like order food, buy movie tickets, or hail a taxi. How Chatbots Can Help With Lead Generation. Search Chatbots.

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Building Your Content Marketing Team? 14 Skills for New, Growing, and Mature Programs

Content Marketing Institute

While Joe typically offers a (helpful) laundry list of core competencies any content marketer needs, my list has a twist: The skills are broadly classified based on where you are within your company’s content marketing maturity. You can refer to these responsibilities as you develop job descriptions. Maturity level. Related skills.