Parse.ly

SEPTEMBER 26, 2022

A/B and multivariate testing tools. A/B and multivariate testing tools. And if you plan to run multivariate testing, which tests multiple variables on a page at once, you’ll definitely need a tool like one of the following to accurately interpret results. Content analytics tools. Customer analytics tools. Sprout Social.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Parse.ly

APRIL 6, 2020

A/B and multivariate testing tools. A/B and multivariate testing tools. And if you plan to run multivariate testing, which tests multiple variables on a page at once, you’ll definitely need a tool like one of the following to accurately interpret results. It helps you analyze content to see what’s gaining buzz in your industry.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Salesforce Marketing Cloud

DECEMBER 19, 2023

Analysis: After a predetermined time, the results are analyzed to determine which variation was more effective in achieving the desired goal. And, learning from your results involves a ton of data analysis. Make time for checks on your validation processes so that you know your performance metrics are reliable.

Marketing AI 109

Marketing AI Multivariate analysis Lead Ranking Click Rate 109

Convert

APRIL 25, 2023

A/B testing is still a valuable tool for testing and validating hypotheses in a controlled environment. But for analysis and especially research, a human touch stays necessary.” Each track is a series of experiments on a grand scale that aim to discover as much as to validate, which is essential for major breakthroughs.

Marketing AI 52

Marketing AI Optimization Multivariate analysis Marketing Automation Services 52

Convert

AUGUST 1, 2022

Bring that report into a board meeting and you’ll have the room buzzing with excitement — the kind that comes from discovering another “acquisition channel” aka CRO. They think that the input is business problems and the output is statistically significant valid business solutions. Experimentation is a machine.

Budget Programs 105

Budget Programs Lead Ranking Click Rate Work Management 105