gdpr Buying Cycle Lead Nurturing Presentation Webinar Metrics 
Valasys
JANUARY 23, 2020
Lead generation forms the bedrock of a highly successful B2B sales strategy. The conventional funnel structure of a B2B buyer has transcended to a loop-like structure, wherein, the customers prefer to do multiple pieces of research before they make a final buying decision. What is Lead generation ?
NetLine
JULY 17, 2023
The skills and competencies needed to get the most value out of intent data B2B marketers are faced with what seems like an ever-changing landscape where buying cycles are longer and often more complicated. This measurement is based on a group of signals presented by a prospect over the course of their digital journey.”
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