Buying Cycle Correlation Intent Signal Purchase Intent 
Martech
MAY 12, 2022
For years I have railed against browse-abandon emails (read my most recent rant ) because they’re based on an outdated idea that browsing a website signals purchase intent. Granted, web browsing was a stronger intent signal 20 years ago when browsing was confined mainly to desktops. Where should you start?
NetLine
APRIL 14, 2022
With access to the largest B2B content library on the web, we were able to analyze nearly 25k individual responses from the past year, yielding 72k first-party buyer-level intent insights revealing where B2B professionals actually reside within the buying cycle. This is a major discovery for B2B Marketers and Sales pros alike.
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