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Content + Intent Data: Creating Value-Based Buyer Journeys

Content4Demand

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Creating Value-Based Buyer Journeys. This shift is welcome news for B2B buyers.

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#COSeries Recap: Top Priorities For B2B Strategies In New Reality

Content4Demand

This years’ Campaign Optimization Series , hosted by Demand Gen Report , put a spotlight on the strategies and tools marketers have seen success within this new environment, with targeted webcasts led by industry thought leaders addressing topics such as ABM for sales success, virtual event best practices, data strategies and more.

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[WEBINAR] Accelerating the Buyer’s Journey: Reveal Intent With Content at the Point of Engagement

NetLine

This time, we’re digging into the content and tools B2B marketers need to accelerate the buyer’s journey and how to do it in a way that maximizes intent signals garnered from content. We’re gearing up for another compelling webinar with our friends and content-gurus at Influence & Co ! 21 at 1 p.m.