TrustRadius Marketing

SEPTEMBER 29, 2022

Other types of intent data can indicate when people are closer to a purchase or “downstream.”. Downstream intent data is what’s collected from users visiting TrustRadius to review available solutions from the perspective of other real-world users. Personalizing the customer journey. Enhancing account-based marketing.

Intent Data 52

Intent Data Top of Funnel Intent Work Management 52

TrustRadius Marketing

SEPTEMBER 29, 2022

Other types of intent data can indicate when people are closer to a purchase or “downstream.”. Downstream intent data is what’s collected from users visiting TrustRadius to review available solutions from the perspective of other real-world users. Personalizing the customer journey. Enhancing account-based marketing.

Intent Data 52

Intent Data Top of Funnel Intent Work Management 52

TrustRadius Marketing

OCTOBER 3, 2022

Research from Demand Gen Report highlights that intent data is already a pipeline accelerator for many companies, especially those in high-growth mode. Successful businesses use intent data to reach some of the highest-quality in-market buyers available, while slower-moving companies will miss key revenue-driving opportunities. .

Intent Data 52

Intent Data Top of Funnel Intent Work Management 52

PureB2B

JULY 7, 2022

It gives them a real advantage over the competition—stealing away in-market buyers before other brands identify them. Here’s how to shift your campaigns to intent-driven leads. What is Intent Data? This can come from first-party sources (customer purchase history, website activities, previous conversations, etc.)

Intent 118

Intent Top of Funnel Intent Signal Intent Data 118

Content4Demand

SEPTEMBER 8, 2021

Like I mentioned above, the focus of modern content marketers is to know more about their buyers and enable those individuals and buying teams with relevant content— without making them fill out forms. How are B2B companies using intent data to inform the content they’re creating in terms of topics and formats?

Intent Data 84

Intent Data Intent Content De-duplication 84

Inbox Insight

JANUARY 5, 2023

A successful demand generation strategy drives long-term engagement and considers every touchpoint in the buyer journey to effectively boost revenue and accelerate the B2B sales process. Create high quality content that helps your potential future customers learn and informs their purchasing decision.

Demand Generation 52

Demand Generation Demand Generation Agencies Top of Funnel Demand 52