Directive Agency

FEBRUARY 22, 2019

As marketers, there are a million and two initiatives we run at once, and it can get difficult to keep track of what is working and what the data is telling us. Enter database marketing. What is Database Marketing? External databases can be created or obtained from a variety of data providers. Let’s face it.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

SalesIntel

APRIL 21, 2021

B2B marketers are prioritizing database maintenance and hygiene with each passing quarter. This is in line with an industry-wide move toward data-driven decision-making, which has led marketers and salespeople to look for scalable database management and growth methods. What Should You Focus On?

Enterprise Management 95

Enterprise Management Work Management Marketing Management Top of Funnel 95

SalesIntel

FEBRUARY 28, 2024

Data is essential for sales and marketing tasks. Sales and marketing success is heavily reliant on data and its quality. With so many B2B data suppliers on the market, getting B2B data is no longer a challenge; however, obtaining high-quality data is. To reap the benefits, the data must be of good quality.

Work Management 52

Work Management Marketing Management Ideal Customer Profiles Zoominfo 52