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How AI in analytics is transforming the way marketers work

Unbounce

AI analytics is a helpful—nay, an essential companion for any marketer that wants to squash the competition by harnessing the power of data to gain valuable insights that drive business growth and innovation. How is AI data analysis used in marketing? And when you feel the need (“ the need for speed “), AI analytics is your wingbot.

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Top 10 Digital Marketing Books to Read for 2020

Martech Advisor

It then delves into content marketing, business blogging, and provides 57 blog post ideas. Instead, it depends on how easy it is for customers to do business with you. The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits. Reward quality over efficiency.

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The Impact of AI on Experimentation: How Are Real Optimizers Using Artificial Intelligence to Test and Learn?

Convert

These AI-augmented or AI-powered tools are marketed to improve the efficiency of experimentation, bringing it within reach of businesses without the resources for an optimization program. But for analysis and especially research, a human touch stays necessary.” We at Convert aren’t in the business of A/B testing.

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The Entrepreneurs’ Guide to A/B Testing on Shopify Stores (+ 9 Shopify Entrepreneurs Share Their A/B Testing Stories With Results)

Convert

Growing a business isn’t easy. Having made it this far, there must have been several occasions when you’ve struggled to understand if a business decision is the right one. In fact, Carreri’s pulse analysis for different industries reveals a common theme—people don’t tend to share insights about their on-site experience.

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The Entrepreneurs’ Guide to A/B Testing on Shopify Stores (+ 9 Shopify Entrepreneurs Share Their A/B Testing Stories With Results)

Convert

Growing a business isn’t easy. Having made it this far, there must have been several occasions when you’ve struggled to understand if a business decision is the right one. In fact, Carreri’s pulse analysis for different industries reveals a common theme—people don’t tend to share insights about their on-site experience.