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6 thorny data problems that Vex B2B marketers, and how to solve them

Biznology

JANUARY 30, 2015

Business-to-business marketers are plagued by data problems. Business data is complex and fast-changing. Our legacy databases are not as robust as we need. The post 6 thorny data problems that Vex B2B marketers, and how to solve them appeared first on Biznology.

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Troubleshooting your B2B marketing data problems

Biznology

MARCH 6, 2015

Business-to-business data continues to challenge marketers, who need to identify and communicate with customers and prospects, but who run into thorny issues every day. Problems range from duplicates, to key-entry errors, to missing data elements, and beyond. Sign up for our emails here. Save this article as a PDF.

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