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The Ultimate B2B Marketing Glossary

Envy

B2B (Business to Business) companies sell their products or services to other businesses, not to consumers. B2C means Business to Consumer, because surprise surprise, they sell directly to consumers. Small and Medium Business is long and hard to say, but SMB just rolls off the tongue.

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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

The Basics B2B : Business to business. SMB : Small and Medium Businesses. In the US, research generally considers businesses with less than 100 employees to be small businesses and those with 100 to 1,000 employees to be medium buisnesses. If so, add it to the comments (and please define it!),

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130 most important social media acronyms and slang you should know

Sprout Social

B2B – Business to business. Refers to companies that cater to the needs of other businesses. B2C – Business to consumer. CTR – Click-through rate. SMB – Small and midsize/medium businesses. Refers to companies that sell products or services directly to customers. ROI – Return on investment.

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The Big List of Content Marketing Acronyms

Brandpoint

B2B: Business-to-Business. CTR: Clickthrough Rate. According to Google , “CTR can be used to gauge how well your keywords and ads are performing.” ” To find the CTR, divide the number of clicks your ad receives by the number of times your ad is shown. So, clicks / impressions = CTR.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

B2B: Business-to-Business. Companies that sell to other businesses. B2C: Business-to-Consumer. CTR: Clickthrough Rate. SMB: Small-to-Medium Business. It’s important for marketers to understand what APIs can do to factor them in to their marketing strategies. Examples: Salesforce.com, Google.

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Digital Marketing Terms – 60+ Terms Explained and Simplified

Magisto

B2B (Business-to-business) – An adjective to refer to a company that sells its services or products to another company. B2C (Business-to-customer) – An adjective to refer to a company that sells its services or products to the public. Most online companies are SMBs.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). 15) Clickthrough Rate (CTR). 81) Small-to-Medium Business (SMB). Learn more about how marketers can use APIs here. 16) Closed-Loop Marketing. 82) Smarketing.