Engagio
OCTOBER 14, 2021
When it comes to B2B ad strategies, there’s no one better to talk to than Jennifer Hughes, Director of Digital Marketing for Demandbase. . Intelligent digital-marketing strategies begin with understanding who your customer is, and what hero’s journey they’ve embarked on. Identifying and closing any gaps in your content library.
DemandBase
MARCH 10, 2020
As B2B marketers, we spend a lot of time and money driving visitors to our websites. We invest in display advertising, PR, SEO, SEM, content, and various social channels. In fact, Demandbase found that target accounts who saw our ads and engaged on our website were 60% more likely to turn into opportunities. Start Simply.
ViewPoint
JANUARY 26, 2012
Search engine marketing (SEM) Business buyers today use the Internet as their primary research tool to solve business problems, so search engine marketing (SEM) has become the hottest of the hot. Supplement your registration efforts with technology from vendors like NetFactor and Demandbase.
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