Navigate the Channel

JANUARY 25, 2024

In the zip-paced world of marketing, one of the most transformative advancements of late has been the integration of artificial intelligence (AI) to enhance personalization strategies. At its core, AI-powered personalization aims to create a one-to-one marketing experience, making customers feel understood and valued.

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SocialPilot

FEBRUARY 26, 2024

“Artificial intelligence is not a substitute for human intelligence; it is a tool to amplify human creativity and ingenuity.” – Fei-Fei Li , Co-Director of the Stanford Institute for Human-Centered Artificial Intelligence. Instead, it highlights the collaborative potential of humans and AI.

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Salesforce Marketing Cloud

JUNE 8, 2023

This generative AI glossary will be updated regularly. Does it seem like everyone around you is casually tossing around terms like “generative AI,” “large language models,” or “deep learning”? Let’s dive into the world of generative AI! Each term is defined based on how it impacts both your customers and your team.

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Outbrain

NOVEMBER 21, 2018

For every business owner looking to scale, it’s crucial to have someone you can trust to help manage the hands-on tasks of growing your business. When it comes to marketing, advertising, ad tech, and more, you may be relying on the expertise of an agency every day. “By far, our biggest struggle is a talent with a work ethic.

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Salesforce Marketing Cloud

FEBRUARY 29, 2024

If my years in sales have taught me one thing, it’s to never assume I know what’s really keeping a customer up at night. Customers are diverse, and their pain points are more varied than you’d think. To overcome these obstacles, customers come to sales professionals for solutions.

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