article thumbnail

Winning The War: Content Marketing Adoption Widens

Biznology

Content page-2 (Photo credit: Wikipedia). BtoB Magazine’s recent study, “Content Marketing: Ready for Prime Time” found that content marketing was either “fully integrated” (12%) or “very integrated” (22%) for about a third of respondents. (34% 51% Lead Generation. 57% Videos.

BtoB 80
article thumbnail

Top 35 B2B Marketing Posts for May 2010

B2B Marketing Zone Posts

100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. came across this helpful post by Mike Thimmesch on 100 Trade Show Lead Generation Ideas that’s worth checking out.

article thumbnail

Top 40 Posts and Hot Topics of Inbound Marketing and Social Media

B2B Marketing Zone Posts

Is lead generation killing marketing? How could emphasizing leads not improve the relationship? 5 Lessons a BtoB Marketer can Learn from “Breaking Bad” - Fearless Competitor , June 17, 2010 Have you heard of AMC’s critically acclaimed series “Breaking Bad?&# Biznology , June 30, 2010 Image via Wikipedia.