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Decoding California’s Privacy Changes: 5 Must-Read Updates for Digital Marketers

Choozle

Attention digital marketers and agencies: California’s recently updated privacy regulations are now in full effect. T he California Privacy Protection Agency (CPPA) has signaled they intend to enforce them quickly. Instead of both links, businesses have an alternative option to reference a “Your Privacy Choices” link.

Privacy 77
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3 Digital Marketing Trends to Watch for in 2023

Navigate the Channel

Enhanced Customer Experiences In the digital age, customer experience is a critical differentiator for businesses. For instance, an AI system might suggest complementary products to a customer who recently made a purchase, thereby increasing cross-selling opportunities. AI plays a pivotal role in enhancing these experiences.