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Email Client Market Share in November 2021: Mail Privacy Protection (MPP) Adoption Increases

Litmus

It’s that time of the month where we recap the shifts that took place with email client market share last month. Top email clients. Apple iPhone (iOS Mail), Apple Mail (macOS Mail), Apple iPad (iPadOS Mail), and Apple Mail Privacy Protection (MPP-impacted opens) will now be listed under “Apple”. Webmail: 37.8%.

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Email Client Market Share in June 2021: How Mail Privacy Protection Raises the Need for Personalization Even More

Litmus

Every month, we’re sharing the top trends and shifts we see with email client market share. Although we dive deep into our findings in our annual email client market share blog post, we decided to take a closer look, month-to-month, to bring you up to speed with the latest insights. Top 10 email clients overall.

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Email Client Market Share in July 2022

Litmus

It’s time for us to look back at the most popular email clients from June to July 2022. Here are the monthly market trends based on open environment, mobile, webmail, desktop, and more—analyzed from over 1.3 billion opens in July 2022 with Litmus Email Analytics. Learn why in this blog post. Gmail: 29.5%. Outlook: 4.2%.

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Email Client Market Share in September 2021: Early Data on the Impact of Apple’s Mail Privacy Protection

Litmus

Welcome (back) to our monthly recap on the shifts and trends with email client market share that happened in the previous month. Compared to our annual email client market share blog post, this series takes a look at the data on a month-to-month basis. Top 10 email clients overall. What did we see?

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Email Client Market Share in May 2022

Litmus

What are the most popular email clients of May 2022? Here’s a look at the top email clients, plus the shifts that took place between April through May 2022. Top email clients. Learn why in this blog post. With that, the top 3 most popular email clients for May 2022 are Apple, Gmail, and Outlook. Gmail: 28.1%.

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Email Client Market Share in March 2022

Litmus

Here’s an overview of the most popular email clients in March 2022, along with the shifts that happened with email client market share last month. Top email clients. Learn why in this blog post. Apple’s Mail Privacy Protection (MPP) hides device data so we aren’t able to differentiate between iOS, iPadOS, or macOS.

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Email Client Market Share: Trends from August to October 2022

Litmus

We’re back—this time with our three-month update on email client popularity! We analyzed nearly five billion email opens around the world with Litmus Email Analytics from August to October 2022. Learn why in this blog post. Top 10 most popular email clients. Apple gained market share, from 57.7%