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MQL vs. SQL: What Are They How Do They Help You Sell?

Salesforce Marketing Cloud

Why knowing the difference between MQLs and SQLs is important Moving a lead from MQL to SQL Hit your forecast with real-time pipeline insights What could you do with relevant insights at your fingertips? Sell smarter, take action, and hit your forecasts. Improve your forecasting What is a marketing qualified lead (MQL)?

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The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

Hubspot

So we''ve put together a glossary of sales terms for marketers you can reference each time you encounter sales speak you''re unfamiliar with. 62 Definitions of Common Sales Terms. A = Authority : Determines whether your prospect has the authority to make a purchasing decision. Forecasting. "Always Be Closing."