Media Buying 101: What It Is and How It Works [+15 Platforms to Use]
Hubspot
APRIL 2, 2021
Ever wonder who is behind those banner ads on the sites you visit the most? Or the Super Bowl ads we talk about for weeks after they've aired? When a brand gets a marketing budget, a portion of that typically goes to paid advertising. Before you launch your ad campaign, you'll have to figure out a few things.
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