How Does GDPR Affect B2B Data: The Ultimate Guide
PureB2B
MAY 30, 2022
Is cold outreach still a viable sales strategy and how does GDPR affect B2B? Can we still purchase B2B data? There are, however, new rules and processes you need to adopt to ensure GDPR compliance with your B2B data usage and cold outreach. You need to comply with both of the regulations in your B2B sales and marketing.
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