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12 Tools & Resources to Help You Create Better Buyer Personas

Hubspot

SurveyMonkey is great for creating a basic survey that can be integrated with your marketing software , whereas SurveyGizmo offers some other advanced features, such as email auto-responders and client management. Google Forms are perfect for capturing quick opinions or feedback on certain topics.

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Content meets the B2B buying process (part 2 of 2)

Biznology

We now expect auto-responders when we sign up for a webinar, and a human response to a website inquiry within 24 hours. That’s my opinion, although it may not be shared by others. We certainly remember phone calls longer than attending a webinar, and certainly more than reading a white paper. Are you meeting these expectations?

SIC 80