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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

People feel close to the ones close to them & therefore, online as well as offline word of mouth marketing has a strong influence on driving the purchase decisions of the prospects. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

Valasys Media : Valasys Media a globally acclaimed company that assists B2B clients with an array of tailored services such as lead generation , account-based marketing , lead nurturing , event promotion services , list building services & content syndication services to help marketers optimize their core bottom-line endeavors.

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10 Tips for Building B2B Marketing Campaigns

Valasys

The blog posts articulates the following 10 tips for building marketing campaigns aligned with the core bottom-lines of the marketers: 1. Research : Research lies at the cornerstone of building B2B marketing campaigns. Right from the persona discovery to market segmentation, research lies everywhere. Contact us.

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

According to Dun & Bradstreet , 90% of the B2B brands and agencies believe that the use of data & analytics has revolutionized the way they have been conventionally handling marketing & advertising. Read more on How B2B Brands can benefit from Programmatic Marketing.

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How B2B Marketers can stay close to their Customers

Valasys

B2B marketers need to rely on niche-specific targeting strategies. The target personas need to be clustered into specific segments before they can be targeted and converted. B2B marketers should focus on creating pieces of content to educate their audience groups. B2B customers value the testimonials. &

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How to Build Customer Loyalty with Content Marketing

Valasys

With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects. Also, building customer loyalty with content marketing fuels repeat purchases & revenue from after-sales services. Wrapping Things Up.

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Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

Growth hackers have data & technical skills along with the knowledge about technologies such as search engine optimization (SEO), website analytics, content marketing & A/B testing. The prospects are also segmented into several clusters based on their vital data & are targeted across omnichannel.