Top B2B Customer Nurturing Strategy Tips
Navigate the Channel
NOVEMBER 22, 2022
Did they visit your website, respond positively to a lead generation email or download a white paper or brochure? Also, for simplicity, consider the AIDA model, which is part of a class of models known as hierarchy of effects. It stands for Attention, Interest, Desire and Action (Not an opera in this case.) But they’re worth it.
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