Buzz Marketing for Technology

JULY 22, 2008

It would be interesting to see a social network map that depicted individuals not just as dots (nodes) but with their six circles. This could show what people value in others in their networks/communities, and what they offer, and how that effects both their popularity and the strength of the community as a whole. Is it useful?

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Buzz Marketing for Technology

JULY 24, 2008

· Social Networking. · Ecospheric Ethics. Guerilla News Network. benchmarks, quantitative analysis. The Environment. · · Diagnosis & Solutions. Working Smarter. · · Knowledge. · · Innovation. · · Entrepreneurship. Blogs & Technology. · · Miscellany.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Online Marketing Institute

NOVEMBER 8, 2010

Offers some analysis of results and benchmarking to industry norms. Dragon Search’s Social Networking Media ROI calculator. Application: Focused primarily on larger B2C companies, this calculator tries to calculate Social Media ROI by assigning values to benefits like clicks, word of mouth, PR, and market research.

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Buzz Marketing for Technology

JUNE 27, 2008

Know-Who Canvassing & Connection: Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization. Use these to identify network coordinators, the people to go to first on key subject matter areas for your organization. · Social Networking. ·

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

Know-Who Canvassing & Connection: Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization. Use these to identify network coordinators, the people to go to first on key subject matter areas for your organization. · Social Networking. ·

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

subject matter experts, network coordinators and newsletter editors) to use personal shared workspaces (see above) to post and archive their content as part of their Public folder. Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100