Using Noindex, Nofollow HTML Metatags: How to Tell Google Not to Index a Page in Search
Hubspot
JULY 19, 2016
This is usually where the visitor gets access to whatever offer that landing page promised, such as a link to an ebook PDF. Because anyone who finds your thank-you page in search can access your lead-generating offers directly -- without having to provide you with their information to pass through your lead-capture form.
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