What Is an Ad Network? Definition, Types, and Examples
Martech Advisor
OCTOBER 17, 2019
Cost-per-click (CPC). Cost-per-acquisition (CPA). In many ways, AdSense is the oldest ad network available. Google AdSense, which in 2007 was just four years old, gradually took over as the world’s biggest ad network. Learn More: Niche publishing and programmatic – a journey past ad networks and AdSense.
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