What Is Paid Media? Definition, Types, Process with Examples
Martech Advisor
JANUARY 7, 2020
Search Engine Ads. Banner Ads. Native Ads. Types of Ad Creatives. Paid media is that part of marketing and advertising that requires the purchase of ad space to promote a brand to larger audiences. There was a 220% increase in year-on-year ad spend on Instagram Stories. Banner Ads.
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