Remove Adsense Remove Automation Remove Cost Per Thousand Remove CPA
article thumbnail

Online Display Advertising, Targeting, and Capturing Leads

NuSpark Consulting

The GDN (Google Display Network) covers 2 million sites; a combination of publishers and websites that are in the Adsense program). Cost models- CPM, CPA, CPL. Kwanzoo not only helps create these ads, the data they capture integrates with the Google Display Network, Salesforce, and various marketing automation platforms.

Display 100
article thumbnail

What is Programmatic Ad and how does it work?

Valasys

In non-programmatic ads , you must identify the audience and decide on an ad budget per your prior research & ongoing campaign insights. Whereas, for programmatic ad , you can manage multiple ads across multiple real-time bidding networks with automation, artificial intelligence, and machine learning capabilities.