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Squirrels, long working hours, and social technologies

Biznology

Just take a look at your email inbox, your Facebook wall, your cable TV directory, and the volume of your digital photo or audio collection. To add insult to injury, you don’t even have time to process that backlog, as your calendar is now crowded with double or triple-booked time-slots. Is there any way out of this mess?

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How Marketers Should Think About Customer Marketing in the Engagement Economy

Adobe Experience Cloud Blog

Author: Chandar Pattabhiram I frequently cite the statistic that only 13% of marketing leaders are working to retain and grow customer relationships through improved customer experiences. This is because the Engagement Economy is rife with business models where the cost for the customer to switch is low. Retention Marketing Is Outdated.

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Gin, Television, and Social Surplus - Here Comes Everybody

Buzz Marketing for Technology

You may remember that Pluto got kicked out of the planet club a couple of years ago, so all of a sudden there was all of this activity on Wikipedia. . | TrackBacks (0). This is a lightly edited transcription of a speech I gave at the Web 2.0 conference, April 23, 2008.). And what did we do with that free time? We did that for decades.