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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

And according to the “LinkedIn Ads Benchmark Report Q3 2015” published by Marketing Mojo, 79 percent of B2B marketers said that LinkedIn was “effective” at generating leads. eMarketing Association Network. From the group introduction: Largest and most active Marketing Group with 700,000+ members. Final Thoughts.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Takeaway : The modern B2B customer is a digital one--and content plays a large part in the buyer’s journey. In turn, this makes for higher conversion rates because the marketer truly understands the needs of the reader. . .

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25 Content Marketing Stats to Guide Your 2017 Strategy

SnapApp

Because interactive content , a highly engaging form of content, is helping teams gather more audience insight and transform leads into customers. The takeaway: Personalization makes content marketing messages feel more customized to the individual. Mobile will account for 72% of US digital ad spend by 2019. TopRankBlog.