Martech

FEBRUARY 22, 2022

Having multiple channels that integrate within a single system allows customers to pick up right where they left off, providing a consistent communication journey and delivering a good experience across channels. Create a community forum to serve as a virtual focus group. Source: Blueshift. Personalize the user experience.

Enterprise Management 143

Enterprise Management Digital Asset Management Work Management Marketing Management 143

Single Grain

DECEMBER 5, 2023

AI’s list of uses for marketing is constantly expanding, but the main categories we’ve seen are: Customer segmentation and targeting: AI algorithms can analyze vast amounts of customer data to identify patterns and trends, allowing marketers to segment their target audience into more focused groups.

Marketing AI 52

Marketing AI Marketing Strategy Marketing & Strategy Work Management 52

Anteriad

APRIL 25, 2023

Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. The term is often used to describe systems that mimic “cognitive” functions associated with the human mind, such as learning and problem-solving.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. The term is often used to describe systems that mimic “cognitive” functions associated with the human mind, such as learning and problem-solving.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84