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Search Marketing Strategy | Treat Search Marketing Like a Macroeconomy

Adobe Experience Cloud Blog

Macroeconomics is an elegant way of saying a “large-scale economic system”, in which societies or governments organize and distribute available resources, services, and goods across a geographic region or country. This CRO mindset can help you AB test different configurations of landing pages to induce the right conversions.

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Complete Guide to B2B Marketing

Directive Agency

For example, we are building a piece on: “The Average Organic Traffic Cost of Series C Funded Firms” Not coincidentally, we have a strong portfolio of Series C funded firms and would like more clients in the B2B software space. Here are some tasks they might do on a daily basis: Split test ad copy. Optimize bids.